- Author
- Dries
- Date
- 08.02.2024
- Reading time
- 2 minutes
In the heart of West Flanders, Belgium, a revolution is underway in the agricultural machinery sector. After a decade of tireless research and a monumental investment of 150 million euros, this state-of-the-art harvester is set to redefine farming practices worldwide.
The CR11 unveiling at Agritechnica in Hannover—a prestigious global trade fair—earned CNH Industrial the coveted gold medal for the most innovative product in agriculture, a testament to the harvester’s game-changing technology.
In the months ahead, CNH Industrial will commence production of this revolutionary model in Zedelgem, transforming the West Flanders plant into a global manufacturing hub. With ambitions to produce several hundred machines annually, this endeavor marks a significant milestone in the company’s journey.
partnership
To achieve this ambitious goal, CNH Industrial continued it’s partnership with Zenith Graphics, a trusted partner known for its expertise in creating styling stickers, legal signage, pictograms, and chassis plates for other machines
Unlike conventional approaches, we meticulously redesigned every existing sticker exclusively for this machine, ensuring a seamless integration with the corporate house style and with previous machines.
Moreover, we have incorporated innovative elements such as 3D frosted chrome logos, iconic blue striping and frosted chrome decals further enhancing the harvester’s distinctive appearance. Our collaboration with CNH Industrial underscores our commitment to delivering excellence in every aspect of our work.
With the introduction of this state-of-the-art harvester, CNH Industrial continues to redefine the boundaries of agricultural machinery. As the journey unfolds, we at Zenith Graphics are proud to stand alongside them, contributing to a future where innovation knows no limits.